Matrix is a sole hair care and hair color company located in the USA, apart of Loreal's professional product Divison. working with loreal has led the company to become a leading force in hair care, giving them the chance to branch out worldwide.
Matrix has now also released their very own hair care and hair coloring app named 'Matrix Color Lounge', the app is available in any app store targeting consumers who may perhaps want to try a new hair color without it being permanent or to salon hair professionals who may want to put their clients mind at ease before they take the plunge, or to recommend hair care products, and showcase hair coloring techniques.
Personally having used the app to test different hair colors on myself, I feel that it's an app to be reckoned with. In depth the Matrix app lets you upload your own photo to their app, thereafter it allows you to add a 'hair selection mask' the hair selection mask is a brush tool effect that lets you highlight an area of hair you would like to cover with color. having added your hair mask the app then moves you on to choosing the color you wish to work with.
personally, I chose the color blue (Soboost Blue), although blue is my all time favorite color, it's a color that I also wouldn't be able to achieve realistically unless I bleached my hair, though because I have fine hair I was always reluctant and cautious to the damages bleaching my fine hair would incur therefore being able to visually have my hair blue without it being permanent or real made it aesthetically life changing to have an app like this.
the final steps to the app is its coloring techniques, you can choose from styles such as an ombre, block color, or highlights etc, Additionally, the app comes with a catalog of other hair care products and advice on how to maintain your hair, it's the perfect app for those looking to test out a new hair color without breaking the bank or having a disastrous salon experience, even if you wish to not go professional the app colors are available at any of your local beauty store such as 'Superdrug' and 'Boots' as Loreal also distributes the matrix's product line, allowing you to be your own hair stylist.
Download the app now, it's free! and if you've tried it, let me know how it was for you down below in the comment section as it was amazing for me, below are some of my results from using the app.